Enjoy Japan’s traditional Hinamatsuri (Doll Festival) together with skiing and snowboarding in this limited-time event held on the snowy mountains! During the event period, ski resort staff will wear kimono inspired by Hinamatsuri, adding a festive and elegant atmosphere to the venue.
Experience the unique charm of Japanese culture while enjoying the seasonal ambiance and creating memorable moments.
Mountain Center 1F / Next to King Gondola Base Station
March 1 (Sun) – March 3 (Tue), 2026
8:00 AM – 7:00 PM
Event Details
■ Hina Doll Display
A seven-tiered hina doll display will be exhibited in the lobby on the first floor of the Mountain Center.
Visitors can view these hina dolls up close, treasured items traditionally passed down through Japanese families, and experience the beauty of Japanese cultural heritage.
8:00 AM – 7:00 PM
■ Exclusive Photo Opportunity with Staff in Traditional Japanese Attire – Perfect for Social Media
A dedicated photo spot will be available where guests can take photos together with staff dressed in traditional Japanese clothing.
Capture a special moment that combines Japanese culture with the snowy mountain setting.
Photos taken with staff at the photo spot can be shared on social media.
Please bring your camera or smartphone.
Held twice daily: 10:30–11:00 and 15:00–15:30
■ Hina Arare Gift
Female guests and children will receive a complimentary gift of traditional Japanese sweets known as hina arare (sweet coloured rice crackers).
Enjoy a seasonal flavor unique to Hinamatsuri.
Distribution times for hina arare are currently being arranged.
Details will be announced on this page once finalised.
Mountain Center 1F Information Counter / Next to the King Gondola Base Station
1:00 PM – 5:00 PM
Available while supplies last.
Celebrate Japanese Spring in the Snow!
A special Hinamatsuri event where winter sports meet Japanese culture.
Enjoy this seasonal experience at the ski resort.
What is Hinamatsuri?
Hinamatsuri, also known as the Doll Festival, is a traditional Japanese celebration held each year on March 3. It is a special occasion dedicated to wishing for the happiness, health, and bright future of young girls.
Families display ornamental dolls representing members of the imperial court, typically arranged on a tiered platform, along with decorations such as peach blossoms and seasonal sweets. The festival marks the arrival of spring and is one of Japan’s most important seasonal traditions.
It is a joyful celebration that honours girls while expressing hopes for their happiness and success.